My thoughts, as I learn and unlearn things while trying to make sense of this mad and bad world.

Thursday, 23 October 2008

Requiem for a dream.

1350 hours.

The A in Marketing dream is over. I goofed up.

Got a relatively simple case about some twerp who wanted to make contact lenses for chickens. Yeah, thats right. Let me say that again: contact lenses for chickens. Bloody crazy shit !

We had to do some analyses - SWOT, 5C, Porter's and take some decisions - pricing, promotion and segmentation. All that to make a chicken wear some contact lens.

I could'nt finish the exam in time. Left a 35 marker almost untouched. There's no way I will be scoring anything more than 60 on this exam. Celebrated this joyous event with some chicken pad-thai for lunch.

Off for a little nap. The next bit*h in line is statistics.

One more time : Some shithead wanted to make contact lenses for chicken !

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